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田楷 Byron Tian

拥有13年知名跨国企业管理经验。曾任GE项目经理、艾默生电气销售经理和施耐德电气工业事业部战略及市场负责人。

专业背景Professional Background

上海交通大学工学学士及工商管理学硕士(MBA)。拥有13年知名跨国企业管理经验。曾任GE(通用电气)项目经理、艾默生电气销售经理和施耐德电气工业事业部战略及市场负责人。成功实施业内最大并购案的深度后期整合、前瞻性的市场转型和颠覆性的合作伙伴体系再造。在营销管理、战略管理、团队和跨团队合作管理方面有着深厚经验和独到见解,连续被评为相关领域课程的明星内部讲师。


Byron Tian received his Master’s degree in business administration (MBA) in Shanghai Jiao Tong University. He has more than 13 years of cross-national corporate management experiences, from project manager in GE, sales manager in Emerson to principal in strategy and marketing business unit in Schneider Electric. He had operated successfully in deep integration, marketing transformation and reconstitution of partner system in the biggest acquisition case in the industry. He has profound experience and insight in marketing, strategy and cross team cooperation management. Rated as Star internal trainer in related fields. 

授课风格Training Style

以学员实际面对的问题为焦点,以扎实的理论基础结合丰富的企业实践经验,使课程具有较高的实用价值。

授课逻辑框架清晰、案例素材丰富,学习要点与学习行动搭配合理、相得益彰,从而提升学员的学习有效性。语言幽默生动,解读深入浅出,思维敏捷,打造轻松的学习氛围。


Mr. Tian  always focuses on the real questions that students face in work place based on his corporate experiences and theory accumulations, making the course more effective and applicable. He uses logic with rigor, cases with variety, and action learning to advance students’ learning effectiveness. He is also full of humor and sharp wit. 


擅长领域丨Specialized Field

中高层管理能力:经典沙盘《商业敏感度(Business Acumen)》认证讲师。

营销技能与管理:美国RSN公司课程《顾问式销售》、《市场营销7步进阶》、《全面客户体验》

企业文化与运营卓越:《合作到位》认证讲师

TTT:《从单向沟通到双向互动》


Mid-to-High-Level Management: Business Acumen™ simulation course from Game Solution, certified trainer 

Marketing Skill and Management: US RSN “Consultative Selling”,  “7 Steps of Marketing Sell”

Corporate Culture and Operation Excellence: “Seamless Cooperation” certified Trainer

TTT: “Communication from one way to bilateral”


服务过的客户(部分)Major Clients(Partial)

商学院:上海交通大学安泰经济与管理学院、上海财经大学商学院、厦门大学管理学院

三资企业:施耐德电气、A.O.史密斯、艾默生电气、P+F、世邦魏理仕、GE、德力西电气、正泰电气、康明斯、

大型国企:中国电信、交通银行、民生银行、太平保险

民营企业: 天正电气、德祥科技、泰祺教育、安得智联、冠昊生物科技、华泰联合证券、重庆金科、蔚来汽车、珠海世纪鼎利、劳易测电子贸易、环球易购、国际医药


Business School: Antai College of Economics and Management in Shanghai Jiaotong University, College of Business in Shanghai University , School of Management in  Xiamen University

Foreign-funded enterprises: Schneider Electric, A.O. Smith, Emerson Electric, P+F, CB Richard Ellis, GE, Delixi Electric, Chint Electric, Cummins,

Large state enterprises: China Telecom, Bank of Communications, Minsheng Bank, Taiping Insurance

Private enterprises: Tianzheng Electric, Tegent Technology, Taiqi Education, Annto, Guanhao Biotech, Huatai United Securities, Chongqing Jinke, Nio Auto, Zhuhai Dingli, Leuze Electronic Trading, Globalegrow, Sinopharm International 

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